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“We have a robust, secure and diverse national

network that delivers access to fully integrated

cloud communications and our contact center solu-

tions, which minimizes the headaches for both our

sales partners and their customers,” Rosen said.

“Access, data and fully managed network services

can be built in: DIDs, toll free and circuit solutions

including Internet access and MPLS to connect

multiple locations. We offer one contact, one con-

tract, one invoice – and that’s an immense value

for partners looking to retain and then grow loyal,

lifetime customers. That’s the special value that Fu-

sion brings to the table.”

Fusion’s solution also helps contact centers of

all sizes record, measure and improve performance–

another big competitive differentiator for compa-

nies. Smart analytics, when applied the right way,

translates into better customer segmentation, and

the ability to evaluate customer satisfaction and

process effectiveness. In turn, that data can be

used to improve first call resolutions, ensure ser-

vice levels and drive better campaign results.

Fusion facilitates this with business analytics

and advanced real-time and historical reporting that

can be customized to meet customer’s specific re-

quirements, including cradle-to-grave call analysis.

This includes support for integration to other sys-

tems, including CRM, ERP, Workflow,

customer profiles, call recording and

so on, providing access to metrics on

key performance indicators. And, the

analytics engine supports the inte-

gration of telephony, messaging and

customer information data sources to enable better

outcome strategies.

Further, in a boon for channel partners and mid-

sized businesses alike, Fusion provides a flexible

migration strategy to the cloud, accommodating ex-

isting investments, adoption readiness and appetite

for change. It also offers a hybrid solution that can

accommodate existing PBX – Fusion is fully certi-

fied with virtually every premises-based provider.

Channel partners are increasingly recognizing

that cloud solution adoption is a question of when,

not if, thanks to the cost-saving and productivity-

enhancing benefits that migration provides.

“With service enhancements and business

continuity built-in, eliminating costly end-of-life con-

cerns and providing insurance against natural or

man-made disasters, tapping into the cloud means

that partners can confidently count on Fusion to

deliver a full complement of services through our

powerful partner and customer portals, exceptional

24x7x365 support delivered by highly trained and

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73

May - June 2016

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Channel

Vision